These Strange A.I. Videos Boosted Spencer Pratt’s Campaign—and May Be the Future of Politics Spencer Pratt, a former reality star with no political experience, launched an insurgent bid for Los Angeles Mayor, gaining traction through AI-generated ads shared widely on social media. These videos, often depicting Pratt in heroic or satirical scenarios, have garnered millions of views and are seen as a cost-effective and potentially boosted form of political messaging. Experts suggest this AI-driven approach could be particularly effective in reaching younger demographics and signals a shift in palatable political content.

• Spencer Pratt, a Republican candidate for Los Angeles Mayor, utilized AI-generated videos in his campaign.
• The AI ads, often viral on social media platforms like X, depicted Pratt in various scenarios, including fighting crime as Batman and battling Mayor Karen Bass as Darth Vader.
• Experts suggest that AI ads are a cheaper alternative to traditional advertising and may benefit from artificial boosts on social media platforms.
• The use of AI in political messaging is seen as a potential strategy to appeal to younger voters, such as Gen Z.
• AI-generated content in political campaigns is not unique to Pratt, with other races also experiencing a surge in such ads, sometimes with controversial results. Continue reading https://time.com/article/2026/06/04/-these-strange-a-i-videos-boosted-spencer-pratt-s-campaign-and-may-be-the-future-of-politics-/